X Influencer Bias Chart & Ratings

What is the X Influencer Bias Chart?

The AllSides X Influencer Bias Chart is a clear visual guide to help you identify the political bias of social media content creators on X. Knowing the bias of media creators allows you to think for yourself, get a broad view, and not be manipulated.

We define an influencer as an individual who actively and regularly posts about current events, politics and culture on X and has over 1 million followers. Influencers are not organizations or brands — they are people whose voices shape public discourse daily. Some are independent commentators; others are affiliated with media outlets or were in the past. 

Why influencers? Influencers play a massive role in how public opinion is formed. According to a 2024 Pew study, about 1 in 5 Americans — and 37% of people under 30 — say they regularly get news from influencers on social media. That's a fundamental shift in how Americans get information and shape their political views. News influencers are mostly likely to be found on X, where 85% have a presence, Pew found.

AllSides was an early pioneer in providing tools to understand the bias of traditional media sources, but there hasn't been a way to gauge the bias of the most powerful voices on social platforms — until now. We're pioneering that, too.

How Does AllSides Rate Influencer Bias?

AllSides approaches ratings with a commitment to balance, transparency, and methodological rigor. Each influencer on the chart is rated based on how they express their own political perspective in their content. Most ratings were determined via Small Group Editorial Review, one of our core media bias rating methods — a panel of three people on the left, center, and right who are trained to see bias independently reviewed each influencer's X posts. They assessed signs of political bias based on the influencers' commentary and positions on hot-button issues like: 

free speech and censorshop • immigration • taxes • COVID-19 policy • abortion • transgender issues • size and scope of government • tariffs and the economy • foreign policy • support or criticism of public figures

Some influencers openly declare their bias. For others, the team looked for signs of consistent ideological leanings over time.

Our methodology is multipartisan, but each individual will have a subjective opinion of the bias of any given influencer. We reflect the average view of all Americans, not one individual. We continually conduct bias reviews to keep our ratings trustworthy and up-to-date.

➝ Think an influencer is misclassified? Click into any influencer's profile on our site to vote on their bias. Your vote doesn't change or determine a rating, but can trigger further review.